According to Microsoft’s chief research and strategy officer, the web should have much more Arabic content than it does.
Arab world internet use since 2000 has grown faster than anywhere else and access costs have shrunk, but content is still minimal. Arabic content comprises less than 1% of the internet though speakers constitute 5% of the global population.
However, presence of the Arabic language online is growing. Both Google and Microsoft place Arabic in their top ten languages in need of prioritized attention.
Many of MotionPoint’s clients have realized the importance of reaching Arabic speakers online, including Scotia Bank, Henry Ford Hospital, Joint Commission and Bidz.com.
Follow this link to read more about Arabic online growth potential at Reuters.com.