Tips for using paid search in foreign lands

A recent report from Forrester Research gives some helpful advice to online retailers that use paid search to drive international traffic to their e-commerce websites.  According to the Forrester report, two-thirds of online retailers that generate more than 10% of their revenue from international markets use paid search to drive users to their e-commerce sites.

Follow this link to read the Internet Retailer article about Forrester's new report "Search and E-mail Marketing Tactics to Attract International Online Shoppers."