MotionPoint is the world’s foremost website translation and globalization provider. Our mission is to show you how to grow your business by broadening your audience.

Every month our newsletter, MotionPoint Monthly, will provide you the latest news and strategies for web globalization. 

We expect that you will find the information provided in each issue of MotionPoint Monthly very valuable, interesting and informative.

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• Social Media Tips

  17 March, 2010 03:57:00 What’s your social media strategy for non-English speakers? With so many companies still trying to develop a general market social media strategy it may seem crazy to think about a multi-lingual social media strategy. But, social media tools are a great way to get consumers more engaged with your brand, no matter what language they speak. This MotionPoint Monthly article describes four things you can do to get started.... Read more

• 5 Ways to Drive Traffic to Your Multi-lingual Website

  13 January, 2010 04:54:00 Have you thought about ways to more deeply penetrate new strategic markets?  This is a great way to create sales growth in spite of continued softness in more mature markets.  Here are a few simple ways to get the year started right by creating awareness for your multi-lingual website.... Read more

• EasyLink Case Study

  16 December, 2009 04:52:00 MotionPoint recently introduced EasyLink, which improves website traffic, average time on-site, and other key metrics on clients’ multi-lingual websites.... Read more

• Website Redesign Case Study

  12 August, 2009 03:50:00 Here at MotionPoint, we recently took on the not so small project of redesigning our website. While we wanted to update our site to support MotionPoint’s unique offering, an equally important goal was to showcase MotionPoint’s global website usability and marketing best practices. MotionPoint’s website redesign project offers us a case study on the results that can be achieved when we take a well-performing site and implement MotionPoint’s best practices as part of a redesign. The good news – both for MotionPoint and our clients – is that they really work.... Read more

• The Benefits of a Multi-lingual Healthcare Website

  15 July, 2009 03:46:00 Organizations often look at the immediate need to translate a website and sometimes fail to consider the true value and benefits that come from an in-language site. This MotionPoint Monthly article features a chart highlighting some of the benefits that healthcare clients of ours report generating with their translated websites.... Read more

• Tips to Improve SEO in a Flash

  17 June, 2009 03:41:00 Google announced that it has begun indexing all externally loaded Flash content. This is great news for organizations that want to improve website usability and aesthetics by adding important content to Flash files. This MotionPoint Monthly article includes best practices to help you create Flash that is both indexable and indexes for the right keywords.... Read more

• Deconstructing the Value of Your Multi-lingual Retail Website

  13 May, 2009 03:37:00 Some retailers make the mistake of assuming the value of their multi-lingual website equals the value of the sales logged on the site. In fact, this is a relatively small slice of the value pie. This article features a pie chart showing four additional value drivers multichannel retailers should measure to get a complete understanding of their multi-lingual website’s true value.... Read more

• Proven Techniques to Win U.S. Hispanic Sales

  15 April, 2009 03:33:00 By 2012 nearly 30 million Hispanics will be online and more than half of them will want or need to view your website in Spanish. With Hispanic consumer spending exceeding $1 trillion, this is a market you may want to reach. This MotionPoint Monthly article features 8 proven techniques to win U.S. Hispanic sales... Read more

• Marketing Tips for Your Multi-lingual Website

  18 March, 2009 03:29:00 Looking to attract new customers? Hoping to serve bi-lingual customers better and improve your bottom line? This MotionPoint monthly article shares simple marketing tips that will help you accomplish these goals by promoting your multi-lingual website – all at little to no cost. ... Read more

• Global Commerce Gets Easier

  11 February, 2009 04:24:00 The EU forecasts massive growth in online sales – 230% within member states in the next five years. With growth like that, why aren’t more U.S. online retailers branching out to reach eager consumers overseas? Despite the huge opportunity, logistical and regulatory obstacles have stopped many retailers cold. MotionPoint has always made it easy to add languages to a website. Now with our recently unveiled Global eCommerce Platform, we make it possible for clients to cater to international shoppers in their own currency with international fulfillment included – all with very little work required of the retailer.... Read more