Translating a site into Korean enables a company to enter markets of South Korea, China, as well as populations in Japan (around 900,000 speakers), United States (around 2.5 million speakers), Australia (around 150,000 speakers), Philippines (around 70,000 speakers), and Canada (around 100,000 speakers).
37 million Koreans, 76% of South Korea's population, are online.
South Korea is one of the most wired nations in the world, with a broadband household penetration rate of over 80%.
Korean is primarily spoken in North Korea, South Korea, China, and populations in Japan, United States, Australia, Philippines, and Canada.