Standardization vs. Customization: Striking the Right Balance (Part 3)
Discover how to use a hybrid standardization-customization approach to create an engaging localized UX—while saving money, too.
Read the article » 3 MIN READ
Standardization vs. Customization: Striking the Right Balance (Part 2)
Learn how to strategically leverage these digital marketing approaches to smartly engage global customers.
Read the article » 4 MIN READ
10 Great Reasons to Translate Your Website
Serving global customers online is a great way to sustain company growth … and localized websites are the best way to reach them.
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The Importance of ‘Digital Experience’ for B2B Companies
To remain relevant and reach new buyers, B2B sellers must leverage this important marketing strategy.
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Give Your Regional Marketers Full Control Over Content, In Any Language
MotionPoint’s proxy-based translation solution lets hotels, resorts and other hospitality companies customize content for local markets.
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You’re Not Just Competing for Customers In Global Markets
Learn how website translation helps you forge great relationships with potential distributors, partners and employees.
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Translate Your Website and Omnichannel for a Seamless Global ‘B2B2C’ Experience
Localization is vital for B2B companies leveraging B2C technologies to boost conversions and revenue in global markets.
Read the article » 4 MIN READ
Standardization vs. Customization: Striking the Right Balance (Part 3)
Discover how to use a hybrid standardization-customization approach to create an engaging localized UX—while saving money, too.
Read the article » 3 MIN READ
Standardization vs. Customization: Striking the Right Balance (Part 2)
Learn how to strategically leverage these digital marketing approaches to smartly engage global customers.
Read the article » 4 MIN READ
How to Select New Global Markets for Your Business (Part 2)
Leveraging these best practices can help you easily and effectively evaluate new markets for expansion.
Read the article » 4 MIN READ
How to Select New Global Markets for Your Business (Part 1)
Learn how to identify potential opportunities for your brand’s global growth.
Read the article » 3 MIN READ
The Competitive Advantage of MotionPoint’s Solution
Learn how to gain an edge in global markets with MotionPoint’s localization approach.
Read the article » 4 MIN READ
The Opportunity Cost of Neglecting Website Translation
Before you decide to put off website translation, consider the stakes for your business.
Read the article » 4 MIN READ
