Blog

US Hispanic

Learn about the growing economic influence of the U.S. Hispanic market, and discover powerful ways to engage these customers with optimized online user experiences in Spanish.

MotionPoint's avatar By: MotionPoint
April 17, 2018
The language is widely used in the U.S., making Spanish speakers a powerful—and growing—market to serve.
MotionPoint's avatar By: MotionPoint
March 21, 2018
Hispanic entrepreneurs have unique needs that aren’t necessarily met by English-language websites, our EVP writes.
MotionPoint's avatar By: MotionPoint
February 20, 2018
The footwear retailer's translated website builds loyalty among its key Hispanic customer base.
MotionPoint's avatar By: MotionPoint
December 01, 2017
Smartly serve them in their language of choice, on their devices of choice, our EVP writes.

Powerful Market Intelligence

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Craig Witt's avatar By: Craig Witt
November 27, 2017
Localizing your dealership’s website for Spanish speakers creates new opportunities in existing markets.
Victoria Bloyer's avatar By: Victoria Bloyer
January 12, 2017
In the conclusion of our two-part series, we present insights on how Hispanics and Latin Americans shop on the Internet.
Victoria Bloyer's avatar By: Victoria Bloyer
October 31, 2016
Discover ways to dazzle Hispanics during the holidays—and throughout 2017—with our free marketing report.
Chris Hutchins's avatar By: Chris Hutchins
August 19, 2016
E-retailers that cater to Spanish-speaking U.S. consumers stand to generate more back-to-school sales than ever before.
Chris Hutchins's avatar By: Chris Hutchins
February 10, 2016
Your e-commerce site is ready for Valentine’s Day—but it’s missing the mark if it’s not serving the thriving U.S. Hispanic market.
Chris Hutchins's avatar By: Chris Hutchins
February 09, 2016
MotionPoint's analysts examined U.S. Hispanic online pizza sales made during the big game. They're on the rise ... but did they beat last year's sales?
Chris Hutchins's avatar By: Chris Hutchins
February 05, 2016
For years, Super Bowl Sunday has been the #1 day for online pizza orders among U.S. Hispanics. So, how did 2015 stack up?
Chris Hutchins's avatar By: Chris Hutchins
February 01, 2016
A new MotionPoint infographic illustrates how airlines can greatly boost engagement and ticket sales by launching localized mobile websites.