How to Localize SEO to Capitalize on Global Search Volume
Simply translating your website is not enough. Learn how to localize SEO efforts to take full advantage of the search volume global markets provide.
Read the article » 8 MIN READ
Developing a Transnational Strategy to Increase Global Reach
Learn what a transnational strategy is and how to develop one to successfully expand to global markets.
Read the article » 6 MIN READ
Globalization vs. Localization: The Differences and Benefits Explained
Learn about the differences between globalization and localization and how focusing on both can position your business to succeed in an increasingly connected global business environment.
Read the article » 5 MIN READ
Best Practices for Mobile App Localization
Understand the ins and outs of mobile app localization in the ever-changing translation technology industry.
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Website Translation for Hospitals
Translated medical content is more than a legal check box – it’s a bridge to diverse communities.
Read the article » 3 MIN READ
MotionPoint Webinar: Spanish Website Translation for Financial Institutions
Meet Veronica Pastuch, EVP of Translation Operations at MotionPoint and begin attracting the 84% of US Hispanics wanting to learn more about financial matters.
Read the article » 1 MIN READ
The Cost of Not Including Language in Your Compliance Strategy
A hard lesson to learn for TikTok, as the Dutch data protection authority fines them over transparency violations.
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Website Translation Can Alleviate Federal Scrutiny for Banks and Credit Unions
Agencies and legislators want more translated resources for non-English speakers. Learn how your organization can get ahead of this trend.
Read the article » 5 MIN READ
Translation & Vaccination: How Drugstores Can Help Save Marginalized Communities
Providing Covid-19 vaccination content in patients’ preferred languages makes all the difference.
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Translation Can Eliminate Inequalities in U.S. Covid-19 Vaccinations
Learn how drugstores and other retail healthcare providers can close the growing ‘vaccination gap’ within minority communities.
Read the article » 4 MIN READ
The Importance of Speed for Global Business
Speed-to-market is critical to success in global & multilingual markets. Learn why traditional translation vendors just can’t keep up.
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Spanish vs. Spanglish: Which Approach Is Best for the U.S. Hispanic B2B Market?
Should you serve online Hispanic B2B buyers in Spanish? English? Or the linguistic fusion called Spanglish?
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Is English Still the ‘Lingua Franca’ of the Internet?
For years, companies have served global consumers exclusively with English-language websites. Have they been getting it wrong all this time?
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Standardization vs. Customization: Striking the Right Balance (Part 3)
Discover how to use a hybrid standardization-customization approach to create an engaging localized UX—while saving money, too.
Read the article » 4 MIN READ
Standardization vs. Customization: Striking the Right Balance (Part 2)
Learn how to strategically leverage these digital marketing approaches to smartly engage global customers.
Read the article » 4 MIN READ
