International Business Strategies

MotionPoint SVP Reveals Three Key Luxury Markets at Retail Merchandiser

With B2C e-commerce sales hitting stratospheric heights year after year, luxury brands can ill-afford to sit on the sidelines, a MotionPoint executive writes.

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MotionPoint

October 07, 2015

1 MIN READ

Now’s the time for luxury brands to take their e-commerce efforts to the next level and expand internationally, writes Charles Whiteman in a recent post at Retail Merchandiser.

Whiteman, MotionPoint’s SVP of Client Services, identified three key global markets that luxury retailers should engage online. With global Internet and smartphone adoption skyrocketing—and B2C e-commerce sales hitting stratospheric heights year after year—luxury brands can ill-afford to sit on the sidelines, Whiteman says.

Engaging these thriving emerging markets, especially in their languages of choice, generates immediate and sustained sales growth. Read more at Retail Merchandiser.

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