Why do the most trusted names in banking use MotionPoint to power their success in new markets?
It’s no secret that the web is now the most convenient service channel for many banking customers. It’s also the industry’s lowest-cost channel for serving customers.
It’s also no secret that many banks believe the clearest path to revenue growth is a combination of increasing “share of wallet” among current customers and capturing underserved niches of new customers.
The challenge is that due to complex regulation and legacy databases and content-management systems (that vary by line of business), it is incredibly difficult to create a seamless online customer experience that drives these goals. Couple this with the need for 100% availability and airtight security, and the prospect of serving multilingual customers becomes nearly impossible.