Industry

Finance

Type

Informational

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Why do the most trusted names in banking use MotionPoint to power their success in new markets?

It’s no secret that the web is now the most convenient service channel for many banking customers. It’s also the industry’s lowest-cost channel for serving customers.

It’s also no secret that many banks believe the clearest path to revenue growth is a combination of increasing “share of wallet” among current customers and capturing underserved niches of new customers.

The challenge is that due to complex regulation and legacy databases and content-management systems (that vary by line of business), it is incredibly difficult to create a seamless online customer experience that drives these goals. Couple this with the need for 100% availability and airtight security, and the prospect of serving multilingual customers becomes nearly impossible.

MotionPoint offers financial institutions a seamless and secure way to deliver all lines of business—including mortgage lending, online banking, wealth management and more—to their diverse clientele.MotionPoint allows you to “paper over” all of the organizational silos, back-end systems and varying regulations hidden behind every banking website.

Our technology sits “in front” of your back-end systems, which makes it simple to serve new customers in the language they speak.

More importantly, MotionPoint leverages its optimization capabilities to help drive traffic and maximize conversion on the KPIs that matter most—tasks like open an account, bill pay, email statements, locate a branch and add a new service.

Outcome

MotionPoint’s approach meets rigorous security standards, ensures customer privacy and delivers worry-free uptime.

Our security program protects the confidentiality, integrity and availability of information assets in our custody. We are committed to protecting financial institutions’ information through demonstrated key technologies and multi-layered safeguards.

Our approach also meets rigorous external compliance requirements such as the Payment Card Industry Data Security Standard.

Industry

Finance

Type

Informational

Share

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