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International SEO
How SEO Translation Can Boost Visibility for Multilingual Audiences
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By: Dominic Dithurbide
November 09, 2022
How SEO Translation Can Boost Visibility for Multilingual Audiences

Discover what SEO translation is, how it differs from international SEO, and how to go about translating content for SEO to take full advantage of the benefits.

International Business Strategies
International Branding: Building a Brand That Transcends Borders
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By: Dominic Dithurbide
October 17, 2022
International Branding: Building a Brand That Transcends Borders

Learn what international branding is and how to adapt your brand for a global market to help build authenticity and open new streams of revenue.

Customer Experience
8 International Market Entry Strategies: How to Enter a Foreign Market
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By: Dominic Dithurbide
October 11, 2022
8 International Market Entry Strategies: How to Enter a Foreign Market

Learn how to set your company up for success internationally by leveraging the eight most effective foreign market entry strategies.

Customer Experience
How to Build a Comprehensive Content Localization Strategy
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By: Dominic Dithurbide
October 06, 2022
How to Build a Comprehensive Content Localization Strategy

Learn about content localization and how to develop a content localization strategy to build brand awareness and authenticity.

Customer Experience
Is Google Translate Accurate? Evaluating Google Translate’s Accuracy
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By: Veronica Pastuch
September 28, 2022
Is Google Translate Accurate? Evaluating Google Translate’s Accuracy

Learn how accurate Google Translate is for different languages, how Google Translate works, and the method to achieve the most accurate translations.

Marketing Strategies
Building an Authentic and Effective Brand Localization Strategy
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By: Veronica Pastuch
September 22, 2022
Building an Authentic and Effective Brand Localization Strategy

Discover what brand localization is and how to develop a localization strategy that accounts for all aspects of your brand image and identity.

Customer Experience
Advertising Translation: A Complete Guide to Multilingual Ads
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By: Dominic Dithurbide
September 16, 2022
Advertising Translation: A Complete Guide to Multilingual Ads

Translating your advertisements can open your business up to a new market, increase your CVR and lower CPCs. Learn more about advertising translation here.

Customer Experience
6 Challenges Of Translation & Localization To Prepare For
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By: Veronica Pastuch
September 07, 2022
6 Challenges Of Translation & Localization To Prepare For

Translating and localizing content creates many challenges. Discover the 6 main challenges of translation and localization and how to overcome them here.

Customer Experience
Building a Multidomestic Strategy That Resonates with Global Customers
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By: Dominic Dithurbide
September 02, 2022
Building a Multidomestic Strategy That Resonates with Global Customers

Multidomestic strategies take local cultures, preferences, and behaviors into account in order to make international expansion successful.

International Business Strategies
Global Business Expansion: The Right Way to Expand Globally
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By: Dominic Dithurbide
August 18, 2022
Global Business Expansion: The Right Way to Expand Globally

Develop a strategy for global business expansion that takes local cultures and preferences into consideration.

International Business Strategies
Creating a Sustainable and Effective Market Expansion Strategy
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By: Dominic Dithurbide
August 12, 2022
Creating a Sustainable and Effective Market Expansion Strategy

Learn what a market expansion strategy is and how to create one that takes full advantage of international markets.

International Business Strategies
Why Localization is Important: The 6 Benefits of Localization Explained
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By: Aaron Hakenson
August 05, 2022
Why Localization is Important: The 6 Benefits of Localization Explained

Global customers respond to culturally relevant, localized marketing messages. Are you speaking their language?

Customer Experience
Advantages and Disadvantages of Globalization: Preparing for Expansion
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By: Dominic Dithurbide
July 25, 2022
Advantages and Disadvantages of Globalization: Preparing for Expansion

Knowing the advantages and disadvantages of globalization is crucial to expanding into new markets successfully.

Customer Experience
Mobile App Localization: Everything You Need to Know
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By: Nathan Lucas
July 18, 2022
Mobile App Localization: Everything You Need to Know

Understand the ins and outs of mobile app localization in the ever-changing translation technology industry.

Translation Technology
Character Encoding: What Is It and Why Is It Important?
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By: Nathan Lucas
July 13, 2022
Character Encoding: What Is It and Why Is It Important?

Proper character encoding is vital for properly rendering online text, and plays a critical role in localization projects.

International Business Strategies
What is a Localization Strategy? Everything You Need to Know
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By: Dominic Dithurbide
July 08, 2022
What is a Localization Strategy? Everything You Need to Know

Creating a localization strategy is the first step to expanding multiculturally and globally.