MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

B2B Strategy
How Localized CTAs Can Increase Conversions on Multilingual Websites
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By: Nathan Lucas
December 05, 2024
How Localized CTAs Can Increase Conversions on Multilingual Websites

Discover how localizing CTAs can boost engagement and conversions on multilingual websites by resonating with cultural and linguistic nuances.

B2B Strategy
Why Ensuring High-Quality Website Translation is Crucial in 2025
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November 25, 2024
Why Ensuring High-Quality Website Translation is Crucial in 2025

Explore why high-quality website translation is essential in 2025 and how it impacts customer engagement, global growth, and brand trust. Learn how to deliver exceptional multilingual experiences for your audience.

How to Build a Consistent Brand Voice Across Multiple Languages and Markets
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By: Dominic Dithurbide
November 22, 2024
How to Build a Consistent Brand Voice Across Multiple Languages and Markets

Learn how to build a consistent brand voice across languages and markets. Explore challenges, strategies, and how MotionPoint’s Adaptive Translation ensures clarity and impact globally.

Canada
Creating a Multilingual Blog for Better SEO and Brand Authority
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By: Christian Connors
November 19, 2024
Creating a Multilingual Blog for Better SEO and Brand Authority

Learn how multilingual blogs enhance SEO, build brand authority, and connect with global audiences using advanced localization strategies.

B2B Strategy
Why Multilingual Email Marketing is Critical for Global Engagement
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By: Evan Kramer
November 18, 2024
Why Multilingual Email Marketing is Critical for Global Engagement

Discover why multilingual email marketing is essential for businesses looking to connect with global audiences. Learn how tailored, localized campaigns can improve engagement, drive ROI, and strengthen your brand’s presence across borders.

B2B Strategy
How to Drive Conversions by Aligning Website Translation with Advertising
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By: Dominic Dithurbide
November 11, 2024
How to Drive Conversions by Aligning Website Translation with Advertising

Learn how aligning website translation with paid advertising strategies enhances global engagement, drives conversions, and builds trust across international markets.

Customer Experience
The Top 5 Website Translation Trends to Watch for in 2025
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By: Nathan Lucas
November 08, 2024
The Top 5 Website Translation Trends to Watch for in 2025

Website translation is evolving into a strategic asset, enabling brands to enhance global reach and customer satisfaction. Discover the top trends in 2025 that will reshape translation quality, personalization, multilingual SEO, and regulatory compliance.

Customer Experience
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalization to evolving SEO strategies tailored for AI-powered search.

E-Commerce
How to Build a Multilingual Social Media Strategy
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By: Emily Sorrentino
October 25, 2024
How to Build a Multilingual Social Media Strategy

Create a multilingual social media strategy that resonates with global audiences by understanding local preferences, tailoring content, and optimizing for each market.

How Website Translation Can Improve User Experience and Conversion Rates
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By: Dominic Dithurbide
October 22, 2024
How Website Translation Can Improve User Experience and Conversion Rates

Learn how translating your website can significantly improve user experience and conversion rates by providing a seamless, localized experience for global visitors.

Customer Experience
Breaking into New Markets with Multilingual Customer Portals
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By: Evan Kramer
October 15, 2024
Breaking into New Markets with Multilingual Customer Portals

Explore how multilingual customer portals help businesses break into new markets by improving customer engagement, satisfaction, and retention. Learn how one healthcare provider transformed their services through localized portals.

International Business Strategies
The ROI of Multilingual Marketing: How to Measure Success Across Borders
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By: Evan Kramer
October 10, 2024
The ROI of Multilingual Marketing: How to Measure Success Across Borders

Learn how to measure the ROI of multilingual marketing and ensure your strategy drives business growth across diverse global markets.

Marketing Strategies
The Importance of Multicultural Fluency in Marketing and Website Localization
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By: Dominic Dithurbide
October 01, 2024
The Importance of Multicultural Fluency in Marketing and Website Localization

Explore why multicultural fluency is essential for multilingual marketing and website localization, and how MotionPoint helps businesses effectively connect with global audiences through culturally relevant content.

B2B Strategy
The Importance of Website Localization in a B2B2C Environment
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By: Gary Bailey
September 25, 2024
The Importance of Website Localization in a B2B2C Environment

In a B2B2C model, website localization is critical for communicating effectively with both business clients and end consumers. This blog explores how to balance technical precision and cultural relevance to enhance global engagement.

International SEO
Mastering Hreflang Implementation for Multilingual SEO
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By: Verity
September 18, 2024
Mastering Hreflang Implementation for Multilingual SEO

Learn how hreflang tags help optimize your multilingual website by ensuring users see the correct language and region-specific version of your site.

B2B Strategy
Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce ad costs and optimize multilingual marketing.