Translation Technology

Guide Graphic: Which Translation Approach is Best for Your Brand?

Discover three common approaches to online content translation—and learn which one is right for you.

Sheila Prevaly's avatar
Sheila Prevaly

October 03, 2018


Brands localizing their websites for global customers have three options available: human translation, machine translation and a hybrid approach. As your website grows to serve global customers in their preferred languages, it’s best to balance each approach’s benefits and challenges to determine which suits your budget and business needs.

Discover insights on these three approaches in this guide graphic.

Last updated on October 03, 2018
Sheila Prevaly's avatar

About Sheila Prevaly

Sheila Prevaly is passionate about helping businesses share their stories through compelling visual storytelling. She enjoys balancing creativity and data-driven logic in her design and development processes. This brings imagination to her projects while still keeping the work grounded and modern.

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